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These Freelancers Can Keep Your Business Thriving

Contributed by Courtney Rosenfeld

Whether you run a small business or nonprofit organization, or you’re just getting started as an entrepreneur, chances are you understand the value of working hard. In fact, you probably know that hard work is the only way you will succeed. With this in mind, it’s easy to take on every responsibility that comes your way, because it keeps you in the driver’s seat and you can trust that things will get done well and on time. 

The problem, however, is that these responsibilities add up over time. Success explains this can leave you overly stressed and burned out. In order to maintain your well-being and boost your business in the process, it may be worth adding some freelancers to your team. Let’s examine a few of beneficial types of freelancers:

Virtual Assistant 

A virtual assistant is basically a personal assistant who works remotely. This means that they can handle a wide array of tasks so that you can focus your energy on running your business or organization. For example, a virtual assistant can do anything from managing appointments and schedules to planning events to running errands. Moreover, a virtual assistant can handle routine tasks, such as issuing paychecks and sending invoices. 

Since sending and receiving invoices and estimates plays such a vital role in business, you may also want to consider investing in software that can streamline this process. Square’s invoicing software, for instance, will make it easy for you or your virtual assistant to send/receive professional invoices and estimates—whether you’re in the office or mobile. Ultimately, this kind of tool can save significant time and money.

Web Designer

Just as Solutions Resource notes, these days, having a professional website is paramount for your business or organization. Your site not only needs to look attractive and unique, but it also needs to perform well for users. Unless you have ample experience in web design, you should hire a professional to build your business an engaging, easy-to-use site. 

It’s essential that you do your homework before hiring a web designer. Make sure that any candidate you’re considering has expertise in web fundamentals, communication, and UX and UI design, among other things. Fortunately, you can find a qualified professional through online job boards, whether you need full-time, part-time, or project-based work done. 

Content Writer

One important part of your website will be to include a blog page. Regularly posting industry-related articles and sharing them across your business social media pages can do wonders for building rapport among customers, clients, and other professionals in your network. Plus, the helpful content can widen your audience and grow your customer/client base.

Graphic Designer

Marketing is critical for any kind of business or organization, and branding is critical to marketing. If you currently don’t have solid branding in place, adding a freelance graphic designer to your team is worth considering. A graphic designer can talk with you about how you want your business or organization to be perceived and create unique logos and branding that help you stand out.

No matter how skilled and driven you are, you can’t do everything on your own forever. Consider hiring a virtual assistant, web designer, content writer, and/or graphic designer. Adding freelancers to your team can help you and your business flourish for many years to come.