Contributed by Marissa Perez
Buying new tech can feel intimidating for small business owners and entrepreneurs. That may be due to fears about cost, a lack of understanding, or a little bit of both. No matter the reason for your anxiety about updating your business tech, however, there are some simple solutions that can help calm those worries. You just need to focus on these tech basics for business.
Tech That Can Boost Profit Margins
Think that tech has to cost your business big bucks? Well, what if tech updates could help you make money instead? That’s exactly what dropshipping can do for many small businesses, especially since getting started requires very little investment and absolutely no additional warehouse space. Plus, dropshipping products can dovetail perfectly into just about any type of small business, as there are so many options to help promote sales. From apparel to electronics to hoverboards, there’s no limit to what you can sell using a dropshipping model. Want another simple way to enhance your small business profits without investing a lot of cash? Then consider updating your payment systems to include modern tech tools. From online credit card processing to physical checkout options, simplifying the way your business accepts credit cards and other currency is one of the simplest ways to ensure easier profits.
Tech That Can Enhance Online Traffic
When you think of boosting online traffic, creating a website may be the first step that comes to mind. If you have no experience coding or web design, this step may feel intimidating. However, you can always hire a free lance web designer to take care of this all-important small business development task for you; you can use sites like Upwork to filter candidates based on in-demand skills, like comprehension of web fundamentals and experience with the creation of engaging user experiences. Depending on your budget, you can look to hire these pros part-time or on a recurring basis, or you may even want to an in-house developer at some point. No matter what your current tech needs and budget may look like, using freelance sites to find qualified candidates is always a good first step. Investing in professional design skills for your website is a must for businesses these days, especially since 97 percent of consumers learn about new small and local businesses only after completing online searches.
Tech That Can Improve Communications
Having a user-friendly, professionally designed website can encourage more people to connect with your small businesses. To manage those connections and communications, savvy small business owners need the right mobile tech in their hands. If your business or personal life currently operates on Apple products, then the latest iPhone 11 models may be a perfect fit. The iPhone 11 Pro Max is the most powerful of these new devices, with enhanced battery life and incredible power that can handle just about anything you need to power your daily business operations. If you prefer Android phones, there are some newer models with comparable features you should research as well. Just keep in mind that more features can come with higher price tags. When you put all of those features to work for your small business with helpful apps and functions though, you will quickly see a return on this important tech investment.
Tech can help any small business thrive. Plus, it doesn’t have to be all that expensive, especially since some of the cheapest tech updates can make you money. So invest in some essential tech upgrades for your small business, so that you can achieve more success.